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Will In Action Education Scholarship 2017
School Touring Life Education Drama - The Choice 2016/2017

What is the value of life? There has been a growing number of self-injurious and suicide incidents in related to youth in the past few years. The forgoing attitude of youth towards live and emotional problems has raised public concern.  Having life education as one of our core missions, Will In Action has launched a programme in 2016 to convey positive messages to the general youth, through a relaxing and interesting educational activity to help avoid more similar incidents.

With a generous sponsorship by The Board of Management of The Chinese Permanent Cemeteries, WIA kicked off a programme namely School Touring Life Education Drama – The Choice, with which we will be running 30 drama shows at no charge to local secondary schools and tertiary institutions during 2016 and 2017.  Through The Choice, we hope to arouse a positive attitude towards life and death in a relaxing, lively and stimulative manner to encourage youth to face and tackle adversity with courage and a positive mind.

The Choice, in contrast to traditional drama, adopt a “forum theatre” approach of performance. Participating students not only can enjoy the drama but also will have the chance to make direct interaction with the artistes on stage.  Since its launch in 2016, the drama has been receiving positive feedbacks from both the school teachers and the students. We sincerely hope the students can be inspired of a positive attitude towards handling challenges in their life journey to come. For the photos and details of the past shows, please refer to our programme facebook.

“DEMOLITION” Film Gala Premiere 2016-04-14

Will In Action was invited to be a supporting organisation to the movie premiere of DEMOLITION on 14th April 2017.  The movie described the bereavement and reborn of a man who suffered the loss of his wife. It would inspire audience of the meaning of facing loss and building a full new life.

Johnnie To with You “30 Sec Creative Video-making Contest of Organ Donation” 2015-04

Produce creative motion picture for the affection for organ donation register!

Will In Action launched the first video-making competition with the theme of promoting organ donation, namely Johnnie To with You “30 Sec Creative Video-making Contest of Organ Donation”. The award ceremony was held successfully on 22 August 2015 at LePinacle, Sai Wan. A number of good videos were collected. Through the programme, we hope to significantly boost up the number of registered organ donors. Our target is to raise the registered number from 2% to 3% in one year!

The competition consists of three categories -“Student”, “Open” and “Professional”, offering different levels of challenge for participants. The champion of each category was not only awarded a cash prize and gifts valued up to over HK$20,000, but also granted an opportunity to enjoy a special lunch with Mr Johnnie To. In addition, those who passed the first round assessment of the “Professional Category” would be able to enjoy an one-hour filming session with a designated artiste arranged by Will In Action.

Welcome to view the ceremony highlights here (Kick-off Ceremony; Award Ceremony). Please click here for the winner list. For the other details, please refer to our Facebook fan page.

Run For Your Lives Hong Kong - Let lives extend with love! 2014-10-02

Will In Action was selected as the Official Beneficiary of a 5km international race – Run For your Lives Hong Kong, which is an obstacle run with a lot of fun. It’s successfully held on Thursday, 2nd October 2014 at West Kowloon Waterfront Promenade, West Kowloon Cultural District. The response was overwhelming!

Action X, the event organiser, not only sent us donation, but also arranged a promotional counter for us to spread the message about organ donation to 13,000 “Zombie” and “Survivor” participants. We also spread the positive message of “Capture the moment, Cherish now!”  via instant photo charity sales on spot.

The donation generated from the event will go to a special scholarship fund for supporting those passionate in organ donation to attend related overseas programmes and conferences.  We hope the applicants acquire the most updated and useful knowledge and contribute to the development of organ donation in Hong Kong. This can help to attain life from death for those end stage organ failure patients who are desperately waiting for an organ.

“Capture The Moment” Instant Photo Charity Programme

Act now for capturing the precious moment!

Living in hustle and bustle city, Hongkongers speed up their mind, thinking and paces of life inconsciously, and always forget the importance of stopping or even slowing down to enjoy their life. In order to advocate a positive attitude towards life, we organise “Capture The Moment” Instant Photo Charity Programme.

With the tremendous support of Mr TM Wong – the renowned collector who set a Guinness World Record for having the most instant cameras in the world, “Capture The Moment” Instant Photo Charity Programme was launched since December 2013. We plan to make the programme a routine one and aim at making many stops at various districts in Hong Kong. The funds after deduction of necessary expense will go to support the operation of Will In Action.

Emperor Charity Night Run – Let your life shine! 2013-11-09

WIA’s first charity race event was successfully held in the evening of Saturday, 9 November 2013 at Aberdeen Country Park! With Emperor Group as our title sponsor, Emperor Charity Night Run was a lightweight charity cross-country race event with different routes offering different levels of challenge. Participants were wearing headlight and glow sticks while running, dancing or jumping through the race routes set inside a country park under a starry night, which brought them a wonderful experience and unforgettable memory. The event aims at encouraging people to enrich their lives through devoting love and care to others, thereby turning affections into goodwill and care for the future generations. Funds raised will go to support Will In Action’s work on promoting life education and organ donation.

Please click here to connect to our event Facebook fan page and keep close to our latest announcement! Our event photo album is ready. Please click here to recall the memorable moments! Enjoy and stay tuned!

Download sponsorship/donation form   WORD    PDF

Professional Life Education Course

A daily predicament in workplace: What should I say when customers ring me for their unfortunate critical illness? What should I do when I am visiting patients in hospital or attending a funeral? WIA partnering with Centre on Behavioral Health of The University of Hong Kong to introduce this course and convey theory and professional knowledge on life-and-death education. Through elaboration for daily predicament in workplace, we share with the participants basic techniques for dealing with life-and-death issues. We are currently opening this course for the financial planning sector training front-line financial agents to become a WIA Life Ambassador. This will not only upgrade your profession, but also help deepen your relationship with your customers and their family. “More than a Financial and Wealth Planner… be a professional Life Planner!”
Participating organisations include MassMutual Financial Group, Convoy Financial Services Holdings Limited, Manulife Financial Limited, American International Assurance Company (Bermuda) Limited, AXA General Insurance Hong Kong Limited, and others.

Rowena & Louie Reunited Charity Concert 2013-05-29

The once renowned “Golden Boy & Emerald Girl”, Rowena Cortes Martin and Louie Castro, teamed up again to present “Rowena & Louie Reunited Charity Concert” after 28 years of silence.  Will In Action (WIA) was honoured and grateful to be the organiser and beneficiary organisation of the concert.  The concert was held with full house at Queen Elizabeth Stadium on 29 & 30 May 2013.  It was such a splendid performance of Rowena and Louie that the Stadium was filled with joy and unanimous bursts of applause throughout the nights.  Amongst the audience there were many entertainment celebrities including Law Lan, Wu Fung, Lau Dan, Lok Yick-Ling, Maria Cordero, Mr & Mrs Chan Pak-Cheung (Nat), Chan Fat-Yung, Mr & Mrs Chan Shek-Sau, Mr & Mrs Liu Kai-Chi etc.  3,500 guests attending the concert on 30 May were fortunate enough to witness Rowena’s wedding ceremony held on stage. It was such a sweet and unforgettable moment!  Funds raised from the concert, after deducting all expenses, go to support WIA’s works on promoting life education and organ donation. Our special thanks to Hacken Lee and George Lam who performed as special guests on stage; Martini Entertainment for overall planning; sweet couple Kimmy Suen and Money Lo for their hearty and unselfish contribution; all workers and volunteers for their hard work, and every of you who attended the concert and rendered your support to WIA!

Life & Death Life Talk Show cum 500 Loving Care Organ Donation Registers for Guinness World Record 2012-08-03

WIA has set a new Guinness World Record for Organ Donation Register! With the generous sponsorship from SV Group, WIA organised a charity event namely “Life & Death Life Talk Show cum 500 Loving Care Organ Donation Registers for Guinness World Record” at Jockey Club Auditorium, The Hong Kong Polytechnic University on Friday, 3 August 2012. To support this important cause, over 500 people gathered to sign up their organ donation forms which successfully broke the Guinness World Record for most people registered organ donation in one hour. What followed was the “Life & Death Life Talk Show” hosted by Stephen Chan, WIA’s Honorary Consultant. Stephen and other guests, including Ma Chun-wai, Chan Man-yee, Cheung Tak-ming, shared their experiences and feelings in facing the loss of their loved ones. They encourage people to understand the real meaning of life through death and thus to cherish every moment and live the fullest.